CVB Welcomes Bikers with Sturgis Promotion

The Mitchell Convention & Visitors Bureau is welcoming bikers to Mitchell with their annual Sturgis Biker Promotion, “Mitchell: A Custom Experience.” The event will run 9 a.m. to 5 p.m. on Thursday and Friday, July 30-31, on Main Street, Mitchell.

The 600 block of North Main Street will be closed for bike parking only, and a photographer will be on hand to capture images of Sturgis-bound travelers in front of the Corn Palace. Additional information about the Mitchell area will be distributed as well.

“The Sturgis Motorcycle Rally brings hundreds of bikers through Mitchell, and with this year being the 75th Anniversary, we want to welcome them with open arms. We’ll have giveaways, special promotions, and priority parking for them immediately in front of the Corn Palace,” said CVB Director Katie Knutson. “Mitchell is home to two extremely well-known and respected custom bike shops, and we want to build on our reputation for being a biker-friendly city.”

Visiting bikers can have their picture in front of the Corn Palace printed immediately to a postcard, which is then sent free of charge anywhere in the United States. “It’s a fun way for our travelers to show their friends and family back home where they’ve been – and, of course, a fun way to show off our Corn Palace!” Knutson said.

This year is the 75th Anniversary of the Sturgis Motorcycle Rally will be held August 3-9 in Sturgis, South Dakota. The event typically attracts over 400,000 travelers, expected 1.2 million this year.

About Mitchell Convention & Visitors Bureau: The Mitchell Convention & Visitors Bureau markets and promotes the Mitchell area in order to attract leisure and group travelers, pheasant hunters, conferences, conventions, meetings, athletic and sporting events, and other related events to Mitchell. The CVB aims to provide positive and meaningful experiences that bring visitors back to Mitchell year after year while improving the quality of the life for Mitchell residents